No artificial flavors. No artificial food colorings. Naturally we’re talking about Doritos and Cheetos, right? Well, we are now! Per the brand’s X account, it’s coming to store shelves near you!
Hear ye, hear ye! Introducing Doritos and Cheetos SIMPLY NKD, now made with no dyes or artificial flavors. Available for pre-order now at Walmart. pic.twitter.com/hRoFAbOdzf
— Doritos (@Doritos) November 18, 2025
Hernán Tantardini, CMO of PepsiCo Foods U.S., stated, “No color, no artificial flavors, same intensity — that’s Simply NKD. Doritos and Cheetos are pioneering a snacking revolution, or a renaissance, if you will.”
Still TBD is whether this “renaissance” will prove the future, or merely a future option for consumers. Regardless, the Simply NKD’s launch will include Nacho Cheese and Cool Ranch Doritos, Cheetos Puffs, and Flamin’ Hot Cheetos. The bags will hit store shelves on December 1, 2025.
There has been no comment from the Doritos Finger Cleaner, whose employment status hangs in the balance as a result of this new product launch.
[PepsiCo] [X: Doritos] [YouTube: Tom Noakes]
